Adam and Toby reflect on their first 2 months of podcasting. In that time there have been 10,000 downloads, and plenty of lessons learnt - like not mooing!

Adam Franklin talks you through a simple 5 minute a day Facebook marketing plan. You can also download the Facebook 5 Minute Daily Marketing Plan.

Adam takes you through the Negative Comments Response Template and how to handle and respond to negative and crisis comments.  Learn the easy 6 level categorisation system.

Technologies like social media may have changed the world in the last 10 years, but the fundamentals of building relationships has not. Keith Ferrazzi, best selling author of Never Eat Alone talks to Toby Jenkins about how to proactively manage and maintain your most important relationships

Mike O'Hagan, founder of $23 million business Mini Movers talks to Toby Jenkins about marketing, how his business was nearly killed off in the Financial Crisis and Outsourcing in the Philippines

Jeff Bullas, super blogger and social media powerhouse, talks to Toby Jenkins about his content creation process, his content sharing process and executing Social Media at Scale.

Hope you enjoy the show!

Toby

We talk about:

• How the media has changed into Paid, Earned, Shared and Owned and what you can do to maximise them.
• Hard Bop Jazz
• How to craft a story and content to win publicity
• What the key is to success online

Verne Harnish talks to Toby Jenkins about "owning the ink" and the importance of content in his marketing journey. He also shares some of his business lessons and how they have applied to Verne's family.

Jim Stewart talks to Toby Jenkins about everything SEO. The single protip that helped him dominate search rankings, the thing he does first with every client and Facebook Ads.

Adam shares his techniques for hacking writing headlines in 5 minutes by repurposing proven headlines, and also a 20 step approach for promoting blogs once they are published.

Valerie Khoo talks to Toby Jenkins about her marketing journey with The Australian Writers' Centre. She has graduated over 18,000 students and runs Australia's largest blogging competition.

David Meerman Scott talks with Toby Jenkins about the huge project of Marketing The Moon. He shares the biggest mistake Nasa made in the marketing of the Apollo Program and how they were able to leverage their contractors.

Toby chats to Lachlan Harris, former press secretary to Kevin Rudd and founder of One Big Switch about how all businesses are rapidly becoming media businesses and how to make the most of the Free Media Cycle.

Adam shares his warts'n'all story of blogging. From having no traction to the realisation that syndication and guest blogging are the keys to success.