Web Marketing That Works

They talk about:
His business journey from service provider to product maker to app incubator.
How he was able to pinpoint and then market to a captive audience.
How he believes apps are best used in business.

Direct download: Ep101_Dan_Cadden.mp3
Category:business, education, marketing -- posted at: 8:00am AEST

Founding partner of Instinct Brand Equity Coaches

Author of #1 Business Bestselling book “Brand - It ain’t the logo, it’s what people think of you”, His book is the clearest explanation for brand that I’ve ever come across.

He was responsible for bringing back the 3 stripes for Adidas and convinced Energizer to keep the bunny.

Some great branding insights in this podcast - the exact steps you need to build you brand foundation, the 14 minute interview and questions you need to ask your customers

Whether you’re just starting out, or established in business, there are really important lessons in this discussion. I had to take notes as we went!

Direct download: Episode_100_Ted_Matthews.mp3
Category:business, education, marketing -- posted at: 8:00am AEST

Chris Adams chats to Adam Franklin and gave powerful insights about effective storytelling and content creation.

Direct download: Ep_099_Chris_Adams.mp3
Category:business, education, marketing -- posted at: 8:00am AEST

His journey from Silicon Beach (Bondi in Sydney) to Silicon Valley.

His cadences for building an inbound marketing asset that drives 50 thousand + views and 500+ leads each month

How he has been able to use his data to massively improve his marketing

He also shares the lessons from his transition as entrepreneur to CEO and the 3 crucial roles he has to attend to each day.

And much more

Direct download: 098_-_Mike_Overell.mp3
Category:business, education, marketing -- posted at: 8:00am AEST

Adam Franklin chats to Darren Rowse about blogging, creating quality content and establishing presence online.

Direct download: Ep_097_Darren_Rowse_2.mp3
Category:business, education, marketing -- posted at: 8:00am AEST

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